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artisanal film reviews | by maryann johanson

North American box office: ‘Clash’ drops titanically

But Fey and Carell have a very nice night out:

1. Clash of the Titans: $26.6 million (2nd week; drops 57%)
2. Date Night: $25.2 million (NEW)
3. How to Train Your Dragon: $24.9 million (3rd week; drops 14%)
4. Tyler Perry’s Why Did I Get Married Too: $11 million (2nd week; drops 62%)
5. The Last Song: $9.8 million (2nd week; drops 39%)

actual numbers, not estimates
It was all very exciting for about five minutes on Sunday, when box office estimates made it look like Date Night was going to beat out Clash of the Titans for the top spot at the box office. A comedy starring primarily TV actors triumphing over a 3D gladiatorial circus of blood and monsters? Never!

And not, it turns out. Date Night was overestimated by almost $2 million, which is a wider margin than we typically see. Still, it’s a pretty respectable opening for a smallish film, as Hollywood movies go, and if Titans had been just a slightly better film — one that didn’t drop almost 60 percent in its second weekend, indicating that lots of people who saw it opening weekend told their friends not to bother — then it would likely never have even come close to taking No. 1.

I’m glad to see that How to Train Your Dragon is holding so strong: sometimes quality does prevail.

Outside the top 10, the Christian drama Letters from God didn’t do anywhere near as well as I expected: It debuted down at No. 10, taking in only $1.1 million; in 2008, Fireproof — which was similarly promoted mostly to church groups — opened with $6.8 million; both films were in a little under 900 venues. Way further down the list comes The Black Waters of Echo’s Pond, the horror film that snuck into 404 theaters; it earned a pathetic $224,409, for a per-screen average of $555.

Milestones: Avatar passed $743 million in North America. The Blind Side is at more than $255 million. How to Train Your Dragon sailed past $125 million over its third weekend; Shutter Island passed the same mark over its eighth weekend. And Clash of the Titans was over $100 million.

[numbers via Box Office Mojo]



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