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movies matter | criticism by maryann johanson

The Rum Diary (trailer)


Is it me, or does this look remarkably bland? Even with Johnny Depp? Maybe it’s just that its story cannot be boiled down into a snappy trailer? One hopes, anyway…

If you weren’t aware that Johnny Depp had a new movie coming out, you might want to blame — or thank, as the case may transpire — Disney. Listen to this charming tale from Mediaite:

Disney Bans ABC Affiliates From Talking To Johnny Depp About His New Movie

Did you know that Johnny Depp has a new movie out now in which he plays another wacky, rum-swilling drunk? Well, if the Walt Disney Company has its way, you’ll never ever know. That’s why they’re using the magic of corporate synergy to ban all of their Disney-owned ABC affiliates from talking to Depp about his new movie, The Rum Diary.

Yes, apparently someone at Disney is terrified, just terrified, that the public may somehow confuse a 1950s-set, hard R-rated, Hunter S. Thompson adaptation about a naive journalist going up against a slick real estate developer in Puerto Rico with one of their Pirates of the Caribbean movies. Clearly an easy mistake to make. So a clause in Depp’s Pirates contract disallowed their affiliates from talking to the actor or even videotaping him at the movie’s Austin Film Festival premiere.

Maybe Disney needs a nice refreshing rum drink and a day on the beach.


US/Canada release date: Oct 28 2011 | UK release date: Nov 11 2011


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