why do U.K. moviegoers care what’s on the top of the U.S. box office?

US NO.1
BOX OFFICE SMASH!

reads the Limitless ad on the Vue cinema marquee in Leicester Square in Central London.

Does this make U.K.ians want to see a movie more than they otherwise would? If America jumped off a bridge, would Britain do it too?

I guess we’ll soon see this marquee updated for Hop: “NO.1 BUNNY SMASH!” No, wait, that doesn’t sound right...