Jeffrey Katzenberg was an executive producer on Shark Tale, so he knows sucky movies when he sees them.
Katzenberg, at a talk at Fortune’s Brainstorm Tech conference:
Let me have a show of hands of people that would say the last seven or eight months of movies is the worst lineup of movies you’ve experienced in the last five years of your life.
They suck. It’s unbelievable how bad movies have been.
Why do movies suck?
Today the thing that is probably most askew in Hollywood is the issue of marketability versus playability. And what that really means is that there is this sort of unholy alliance that has existed forever between art and commerce, show and biz. And today it’s out of balance and it’s too much on the biz, and it’s too much on the commerce and it’s too much on the marketability.
Also too: the emperor has no clothes. But he’s still the fucking emperor.