loaded question: what’s the best-ever pop-culture product placement?
I’m going with FedEx in 2000’s Cast Away, which works on multiple levels.
FedEx
looks like Eddie Murphy’s A Thousand Words is another stinker (and other adventures in social networking)
What my followers on Facebook, Twitter, and Google+ saw today…
watch it: 1980s FedEx commercial
Iconically 80s: The fast-talking guy is John Moschitta, and he would go on to lots of other TV and film work after this.
The Sisterhood of the Traveling Pants 2 (review)
Yup, those pants are still traveling.
The Sisterhood of the Traveling Pants (review)
Well, hooray for a movie about girls doing their own thing. Too bad it’s more like a training-bra of a flick designed to indoctrinate tweens with the estrogen-drenched sappiness of “women’s pop culture” — you know, like Oprah magazine and Lifetime Original movies and Celine Dion ballads — than a story that deals with the … more…
Cast Away movie review: island boy
I am very happy to report that Cast Away is terrific. And touching and smart and willing to grant the audience a modicum of intelligence. I will never again be able to look at a purple and orange FedEx logo and not think about Tom Hanks and Cast Away. This is an unforgettable film, full of imagery and emotion that lingers, one that far exceeds even the high expectations that accompany it.
The Santa Clause and Jack Frost (review)
Little did I know when I reviewed Jingle All the Way that it is part of a trend in 90s holiday movies in which inattentive, workaholic Boomer dads go all out in attempts to win back the affections of their young, ignored sons. But while Jingle’s Arnold has to resort to a girly endeavor like shopping in the effort to appease his spawn, The Santa Clause’s Tim Allen and Jack Frost’s Michael Keaton have a much cooler alternative: magic. Allen deals in white magic; Keaton’s, unfortunately, is of the darker variety.
