One of my leftover links recently was to a story about how the credit crunch is impacting indie filmmakers, many of whom would run up tens or hundreds of thousands of dollars in credit card debt in order to pay for their projects, often by juggling and rejuggling balances from card to card to take advantage of low- and no-APR offers.
That’s not happening anymore, obviously.
I think we’ll see more of this alternative: Filmmaker Gary King, for example, is soliciting donations for his feature musical How Do You Write a Joe Schermann Song, about the life of an aspiring Broadway songwriter. King’s Web site for the project has more details, but this gist: He hopes to get people to pledge $30,000 to pay for production by April 18, and no one gets charged unless that goal is met. There’s also a long list of rewards for various levels of donations, just like PBS used to do.
Is holding out the hat a viable new way of financing films?
I suppose the viability depends, in part, upon how successful some of the early attempts are.
What do you think?
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