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precarious since 1997 | by maryann johanson

question of the day: What was it like at the movies this busiest-weekend-ever?

Did you go to the movies in North America this weekend? Chances are you did, because this was the busiest weekend ever at multiplexes in the United States and Canada, at least since detailed records on ticket sales began to be kept in 1985, according to the Los Angeles Times blog Company Town.
The final numbers won’t be in till later today, so the picture could get even rosier, but it’s looking like Friday through Sunday was the money-making-est three-day weekend ever, taking in a total of $278 million — including three films earning more than $50 million each: Avatar, Sherlock Holmes, and Alvin and the Chipmunks: The Squeakquel, though Alvin is just a smidge over $50 million, and could drop below when actuals come in. If the actuals keep Alvin over $50 million, it would be the first weekend ever in which three films did so well.

I’ll get into the nitty-gritty details after the actual numbers come in, but for now, this question: What was it like at the movies this busiest-weekend-ever? Did it feel more crowded than usual? Was it more difficult to get tickets than you expected? Would you have guessed, before you heard, that this was the busiest movie weekend ever?

(If you have a suggestion for a QOTD, feel free to email me. Responses to this QOTD sent by email will be ignored; please post your responses here.)



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