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film criticism by maryann johanson | since 1997

marketing horrors: Shrek Twinkies

To Woody Harrelson in Zombieland, the Twinkie was a “spunky yellow delicious bastard.” But the totally objective, just-plain-fact of the matter is that Twinkies are nasty. And somehow, they are rendered even nastier when the creamy filling is green:

Does it taste like wasabi? Or like mold? It’s an adventure in every bite!

(Apparently, there have been Shrek Twinkies since at least 2004. And no one stopped Hostess in all this time?)

Yes, I bought these. I’m gonna mail them to my friend Katy, who lives in England, where they’re civilized enough not to have Twinkies. She inexplicably loves them anyway.

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easter eggs | movie buzz
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